Popular Music Dissertation Example | Topics and Well Written Essays - 1000 words

Popular Music - Dissertation Example The following research questions will be used to frame the study and develop research on the topic of popular music as an appropriate medium for re-engaging youths from the inner city London boroughs. 1. How would the popular music industry benefit young people from the inner city London boroughs? 2. What risks would be involved in trying to re-engage young people from the inner city London boroughs? 3. What would be the projected success rate of working towards discovering young people in the inner city London boroughs who had talent that could compete in the professional world of popular music? 4. Is popular music an appropriate way to re-engage unfortunate young people from the inner city London boroughs? Through these preliminary research questions this study intends to discover means and methods of re-engaging inner city youths through organisations that can provide services that support entry into the popular music business. In addition, the appropriateness of this medium as a way to re-engage young people will be examined and defined so that risk can be minimized and appropriate support provided through the methods discovered in this research. The Ocean Music Venue is located at 270 Mare Street in London. This venue provides an appropriate local space in which music can be played by musicians that are growing their music (Cylex 2013). Bigga Fish (2013) provides for opportunities for up and coming artists age 14-21 so that they can have experiences such as playing next to experienced artists.

KFC Research Paper Example | Topics and Well Written Essays - 1250 words

KFC - Research Paper Example From the discussion it is clear that  KFC the biggest chicken restaurant in the world. KFC has a market share of 50% and is estimated that this may increase in the near future. KFC serves a customer base of more than 13 million customers in more than 110 countries. KFC offers an original recipe with extra crispy grilled chicken that is served with home-style sides. KFC has a secret recipe that is served with 11 spices and herbs.This study declares that  the organization has a significant weakness of high employee turnover. The company has less global presence than McDonald’s. It also has weakness regarding global franchise management. KFC has serious weaknesses in terms of marketing exchange with PepsiCo. Soft drinks of only PepsiCo are available in KFC stores. This is a strategic weakness of this global food chain.  KFC primarily offers chicken products to its patrons. This implies that it does not offer novel or differentiated products.   KFC faces dilemmas in sustai ning high standards of hygienic foods. The company faces different charges in distinct nations because of poor standards of hygiene. For instance, in 2007 a KFC restaurant in New York was criticized for being rat infected.  The organization has significant opportunity and can take substantial advantages of the North American Free Trade Agreement. The company has enough opportunities in vegetarian food items.  The company has substantial opportunities to become responsible towards the environment. It can help them to remove all the negative publicities.

Popular Music Dissertation Example | Topics and Well Written Essays - 1000 words

Popular Music - Dissertation Example The following research questions will be used to frame the study and develop research on the topic of popular music as an appropriate medium for re-engaging youths from the inner city London boroughs. 1. How would the popular music industry benefit young people from the inner city London boroughs? 2. What risks would be involved in trying to re-engage young people from the inner city London boroughs? 3. What would be the projected success rate of working towards discovering young people in the inner city London boroughs who had talent that could compete in the professional world of popular music? 4. Is popular music an appropriate way to re-engage unfortunate young people from the inner city London boroughs? Through these preliminary research questions this study intends to discover means and methods of re-engaging inner city youths through organisations that can provide services that support entry into the popular music business. In addition, the appropriateness of this medium as a way to re-engage young people will be examined and defined so that risk can be minimized and appropriate support provided through the methods discovered in this research. The Ocean Music Venue is located at 270 Mare Street in London. This venue provides an appropriate local space in which music can be played by musicians that are growing their music (Cylex 2013). Bigga Fish (2013) provides for opportunities for up and coming artists age 14-21 so that they can have experiences such as playing next to experienced artists.

INDIVIDUAL RESEARCH REPORT Assignment Example | Topics and Well Written Essays - 2500 words

INDIVIDUAL RESEARCH REPORT - Assignment Example ........4 5. IMC Plan.....................................................................................................4 5.1 Communication Objectives...................................................................5 5.2 Creative Strategies................................................................................6 5.3 Media Plan...........................................................................................6 6. Conclusion...................................................................................................7 7. References...................................................................................................9 EXECUTIVE SUMMARY Global Vision International (GVI) is a volunteer tourism organization based in the UK, which mainly provides individuals with opportunities to volunteer abroad. With GVI, individuals can be able to get opportunities to work with different communities all around the world. In addition, individuals can be able to volunt eer in different areas such as construction projects, teaching projects and even wildlife and terrestrial conservation. Therefore, the organization gives the volunteers the opportunity to work in areas of their interest (GVI, 2012). Although the volunteer opportunities seem very attractive, most individuals are normally discouraged by the costs of volunteering that are normally charged when applying for the programs. Thus, the company seeks ways in which it can attract more volunteers despite the high costs included. Therefore, the report aims at examining and giving the key strategies that can be used to communicate to the public about the volunteer programs offered by the organization. The organization can increase the awareness of its services by using the right communication strategies to deliver information about its programs (Alder,  2001, 12). For instance, the report gives strategies such as use of social media sites, television advertisements, and billboards. All of these are methods that deliver a wide range of information within a short period and to a large number of people at the same time. The report has also segmented its markets in a way that each person of the targeted population will be well covered. The market was mainly segmented in terms of age due to the fact that; the organization accepts volunteers from a wide range of age. INTRODUCTION The world faces a number of crises today due to economic, social and political problems. These problems are mainly experienced in the less developed countries where there are limited resources to solve different problems facing the country. Due such problems, organizations have started volunteer projects where individuals volunteer abroad while also touring different countries. Therefore, the organizations have to organize different volunteers and post them to different countries depending on their countries of choice. Therefore, organizations have come up with ways of attracting individuals to volunte er with their organization. Organizations make a certain profit for organizing these volunteer projects since; individuals have to pay a certain fee before they can be accepted to volunteer with the organizations. In addition, there are many organizations, that an individual can volunteer with and thus, the marketing management of an organization has to market its offers well in order to attract many volunteers. GVI is an example of an organization that is seeking to increase the number of volunteers that it sponsors to travel abroad while volunteering in different

Pestle Analysis Of Vietnam

Pestle Analysis Of Vietnam Knowledge about PESTLE topic and expectations prior to the class I understand that BE refers to external factors and that enterprises have to take into account to their strategic and operational planning processes for success. My business requires a good understanding of the BE elements that may create opportunities or threats to rural SMEs for the development of interventions to BE improvements. I also know that a good enabling BE will create competitive advantages of a country and interest to foreign investors for economic growth. I know how to use SWOT tool to stakeholders analysis. My understanding about PESTLE  [1]  factors is all about Vietnam only, below are summaries of my knowledge prior to the class. For politics, Vietnam is adopting a mixed economy and government still plays a big role in planning and governing and many countries do not recognise the market economy for Vietnam yet  [2]  even its WTO adhesion since January 2006. The approved official documents of the 11th National Party Congress clearly stipulate that Vietnam continues to apply the market economy with socialist orientation, and the State Owned Enterprises (SOEs) still play the decisive roles of Vietnam economy. This may break the enabling BE and create threats to private SMEs. For economics, Vietnam maintains a stable and high economic growth (7% in average for the last decade). Local enterprises are facing up to challenges in access to expensive credit and financial management due to high inflation (9-11%), high interest rates of saving (13-17%/year), and to currency devaluation (three times in 2010)  [3]  . For social factor, Vietnam has a young population with 46% of population are in working age and around 1 million new entrants into labour market each year, but overall productivity remained extremely low and is only three-fifths the ASEAN average or around one-tenth the level in Singapore  [4]  . Vietnam is the only country in Asia to enter Top 5 of the 2009 Happy Planet Index (HPI), announced by the New Economics Foundation (NFF) in July 2009. Vietnamese peoples are very optimistic to their future thanks to stable political regime, peace and economic growth. For technological factor, power shortage is now very current with increasing demand; internet is widely accessible with reasonable price; counterfeit and imitation, especially in software products, are widespread in Vietnam. For Legal factor, Vietnam has available Enterprise Law, Investment Law and other global and regional agreements (WTO, ASEAN, APECà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ã‚ ¦), in theory, all kind of enterprises (SOEs, private enterprises, joint ventures) have to play the game with the same rules, but in practice, the implementation of Laws is a real challenge due to poor quality of human resource in public service and corruption issues (116/178 ranked countries)  [5]  . For Environmental factor, Vietnam has a long coastal border (2500km) and is considered as one of the most vulnerable countries due to natural disaster risks, climate change and sea level rise. Enterprises in Vietnam have to take seriously into account the environmental factors to their business planning and operating processes. Vietnamese peoples do not tolerate easily to business practices that harm to environment. For example, the Vedan Vietnam Limited JSC, a wholly Taiwanese-invested firm has to pay a high cost for its pollution to Thi Vai River, the Coop Mart Supermarket System and retailers refused to sell Vedan products, promotional activities encourage the clients to say NO with Vedan and the company is facing to bankruptcy in 2007-2009. My consultancy services support rural SMEs to access to opportunities and to prepare for threats. I also work with government authorities to improve BE for SME development, including: Entrepreneurship Education. This intervention are to improve the entrepreneurship knowledge and skills to the youths, to develop their entrepreneurship mind set and finally to prepare them working productively in enterprises. Public-Private Policy Partnership and Dialogue (PPD). These forums are to reflect on the PCI  [6]   results and to critically debate on BE improvements, administrative reforms and BDS supports in favour to SME development. Making Market Works Better For the Poor. Such as business management training to business people in remote areas, the value chain analysis and upgrade in favour to poor producers, support for collaboration and coordination among poor producers for their greater bargaining power. Recently, I have created my own enterprise named Initiatives and Informal Education Promotion Company, called as IIE Vietnam and I work as the company Director, providing technical consultancy services to national and international organizations working in the area of local socio-economic development. My expectations from the class are about the comprehensive academic approaches and tools for PESTLE analysis. I wish to be able conduct stakeholders analysis, the scenarios planning, taking into account of PESTLE issues in order to improve my business. I also wish to have a broader understanding to global BE, especially the good enabling BE of EU countries, USA, Japan, the improving BE in major BRIC emerging countries and the worst BE in Africa, Cuba, Venezuela. I expect to be able to identify and explain BE context in those economies. Key learned ideas from this session Organisational Form and Purpose. There are different types of organisations; each of these organisations has its relative vision, mandates, values, advantages, disadvantages and stakeholders. When making strategic decisions about the organizations direction and scope, managers need to examine the organizational purpose, vision and stakeholders expectation for the future. Managers have to make sure that commercial organisations should be high accountable to the owners first, then that conflicts and different expectations from organizational stakeholders are properly responded. I am able to use the power/interest approach and tool for stakeholders mapping and analysis of my own company. Understanding the Managerial Environment. Managers will need to evaluate the current context and trends of BE for organisational strategic planning and operating, it includes the evaluation of local, regional political stability, government commitment to business, main economic indexes, labour force, technological development and availability, legal documents and finally environmental issues affecting business. With the results of BE analysis, managers are able to identify main opportunities and threats of their company. I am able to interpret the PESTLE framework for identifying, evaluating the impacts of key external environmental factors and developing 2011 scenarios to my own business. The Economy and the Role of Government. The Circular Flow of Income describes the operations of an economy; the consumers provide resources to firms for income, firms produce goods and services to consumers for margin, income and margin are used to pay living and operating costs, taxes for government spending, investments for productive capacity, technological development and savings. Government plays the role of policy maker and referee, ensuring the achievement of economic and social goals of a society, including high rate of decent employment, stable economic growth, low rate of inflation, trade surplus. Government use fiscal policy (taxes and public spending) and monetary policy (money supply and interest rates) as major tools of macro-economic management. Fiscal policy is a tool for managing demand, if government wants to increase the demand, it may reduce taxes and/or increase spending, if it wants to reduce the demand, it will do the opposite. Government has lot challenges in achieving simultaneously all the economic goals, an increase in demand may create high inflation. Government also use monetary policy for macro-economic management, an increase in interest rates will increase saving, reduce consumption and reduce investment spending, and thus reduce inflation. The interest rates affect exchange rates and banks/investors will spent their energy and efforts just to trade the money and not the production. The European Environment. The rationale of reduction in trade barriers and mobility restrictions is for costumers rights protection, competitive and technological enhancement. The main benefits for countries in joining EU include access to a largest and fairly competitive market, with safe and predictive BE, well established infrastructure, social protection, education, research and development. The main challenges for EU enlargement includes different educational, technological, cultural, infrastructural and competitive level between countries, politics, human rights issues, especially the legacy of the Soviet economy. United Kingdom, Switzerland are considering their EMU member due to negative factors such as economic cycle, sovereignty issues, unique values, transition and employment costs. Understanding the Global Environment. Globalisation is an inevitable trend of the World thanks to the development of ITC and education, to which countries and firms have to duel for success. The key globalisation drivers include politics, economics, market, costs and competition. Globalisation is bringing both opportunities and challenges to peoples. For competitive advantages in the global market, countries have to increase their political and social connections between peoples and states; firms need a good assessment of global costs. Globalisation allows firms not only to profit of better production factors, but also to gain market share and/or to access to growing market. Managers need to have strategic decisions on whether outsourcings, offshorings or insourcings for cost advantages. Government policy makers have to ensure the reasonable inequalities between rich and poor, the control of dominance and monopoly of biggest global firms, cultural degradation, global dependence and g lobal crime. Emerging Countries in Three Continents. The Japanese MITI with selective industrial policies, the keiretsu with alliance of firms with banks, manufacturers, suppliers, distributors and with the Japanese government, the kaizen with continuous improvement or change for success, the kanban with scheduling system, have created the economic and technical success of Japan in 1980s. The reforms with special economic zones, the gradual opening of economy, the calls and government supports to FDI have transformed China from a backward agricultural economy to the words major manufacturing centre in 1990s, but the political regime and human right abuse in China is not appreciated by the international communities, and the world is facing up to social and environment costs with rapid expansion due to poor governance of social and environmental responsibilities. The replacement of interventionist economic policy by the liberal economic reforms together with the good investment in high-tech educati on and research have made India become a modern economy, the rapid economic growth in a complex cultural legacy and Hindu caste system is also creating lot of social issues in India, including poverty, illiteracy, HIV/AIDS. The ASEAN with its regional cooperation, cultural diversify, high level of general and scientific education, high saving and investment ratios, young and dynamic population, rapid growth of technology, openness with interventionist industrial policies, is creating a high interest of international investors and politicians (10 Primer Ministers of ASEAN, plus Australia, China, India, Japan, New Zealand, S-Korea and Foreign Ministers of USA, Russia, and UN General Sectary participated in 2010 Hanoi East Asia Summit, 500 big local and international firms jointed the 2010 Hanoi ASEAN-BiZ Summit Conference)  [7]  . Even with rich natural resources, but the dependence on agricultural production and exports, the negative impacts of slavery, colonisation and socialism , the predominance of authoritarian regimes, poor access to education, public services, sanitation, water, poor governance with corruption, inefficient politicians, ineffective international development assistance and loans, uncontrollable internal rules, conflicts, diseases have left most African countries at the mercy of the world markets. Market Structures and Industry Analysis. Monopolists are able to control both production and purchase rights. In a high competitive market, specialism and location allow operators control over price. In the oligopoly market, competition of non-price methods such as advertising and sales promotion is appropriate. But the greater competition makes companies more efficient and the consumer has a bigger choice of good and services, policy makers have to build rules for fair competitiveness and anti-monopolistic competition. I am able to interpret the Porters Five Forces (current competitors, new entrants, buyers power, substitutes, and suppliers power) to market and competitive analysis of my business. The results will be used to defining and positioning my business, including the development and implementation of key success factors. Delivering Customer Value and Managing Marketing Performance. Firms need an appropriate targeting strategy due to different needs of customers. Customer segmentation allows firms to critically analyse characteristics of customer groups for the provision of relevant services and goods. Appropriate promotions with segmentation approach help firms not only to save costs, but also to provide desirable products and enjoyable prices. A good understanding of existing and potential markets through assessing current and potential market attractiveness, evaluating company and competitors current and potential strengths and weaknesses in serving a particular market, allow firm to take competitive advantages. Company brands are built from knowledge, esteem, relevance and differentiation. I am using the gained knowledge from these sessions to develop my business strategy with demand-driven and non-price competitive approaches such as owner branding, expertise enhancing, attitude improving for dif ferentiation and success. Making sense of Uncertainty. In a stable BE, forecasting works well to develop company future directions, but peoples are living in a fast changing environment with many unpredictable events; scenarios building is good tool to manage uncertainty. Scenarios building should be credible and includes PEST analysis. Companies need to build more than one scenario with both optimistic and pessimistic context to predetermine a list of trends and key success factors. Difficult concepts and Improvement plan Scenarios building, Brands building are two most difficult concepts with me, my improvement plan includes: Further reading: Due to time constraints for both learning and working activities, annual review and planning processes, I havent much time to do extra reading of suggested documents from the class; I planned time for further reading after Lunar New Year. More exchanges with colleagues, friends and experts: Informal discussions, exchanges through emails, chats with them will enable me to gain more knowledge. Participation in short and intensive workshops: The VCCI is organising short and intensive workshops on scenarios and brands building to support the entrepreneurs of SMEs, I will register for my participation to knowledge improvement. Learning from doing my works. I am the owner cum director of my small company; I am building scenarios and brands to my company and will learn from both success and failure. Extra reading and key learning points. I have visited the http://www.forbes.com and read the summary of the special report named Best countries for Business 2009, published at http://vneconomy.vn and have drawn the following key learning points: Vietnam dropped from number 113 to 118 in 2009 list of à ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€¦Ã¢â‚¬Å"Best Countries for Businessà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ã‚ . Due to its weak export capacity, high trade deficit, weak protection of foreign investors. Denmark was ranked as the best place to do business. Thanks to its high per capita (36.000 USD/year), surplus trade (+2,9%), good ratio of public debt/GDP (41,6%). The US saw the biggest fall in 2009 ranking, falling to number 9 from the second position in 2008. Due to long-term issues such as lack of investment in infrastructure, increase of costs in health and retirement, high trade deficit. Venezuela is the worst country. Due to its robbery (nationalisation) of foreign firms. The top 10 of weakest countries of 2009 business environment are in Africa. Due to poor governance, abuse of human rights and democracy, poor investment in education, pubic services, basic human needs and imperviousness of international values. Annexes Reference sources: Much above information is summarised from the follow sources: Harrison A., Business Environment in a global context, Oxford University Press, 2010, New York, USA University of Gloucestershire Business School, Global Organizational Environment handouts

Science and God Essay -- essays research papers

"In the beginning, when God created the heavens and the earth†¦" (Genesis 1:1), the words that start it all if you are a Catholic. Children are brought up to believe that God took seven days out of his schedule to create the earth and all that is in and on it from a "formless wasteland" (Genesis 1:2). He gave man his shape and the keys to paradise and life rolls on from there. They know history of man through the Bible, and if it is not in the Bible, it did not happen. Die hard followers the Bible know little outside of the Good Book and thusly show their Those who took on the ideals of the enlightenment or raised with little to no theological beliefs have questioned the existence of God and the Bible. They have chosen to have the power of science be their creator and savior. No mythical oracles, no prophets, just the theories of motion, space, and relativity to guide them in their lives, and the gap has never been filled. To them, all of the questions can b e answered with one answer: E=MC2. Since the first questions of the validity of the Bible arose with people like Aristotle, Plato, and Moses Maimonides. In fact, Maimonides said, "conflicts between science and the Bible arise from either from a lack of scientific knowledge or a defective understanding of the Bible," (Schroeder, 1997). What he means is that science cannot answer everything with science or the Bible; there must be some happy medium where the two can play off each other. The belief in religion and the understanding of science do not have to conflict and contradict each other; they can work together in helping people fully understand the universe, the world, life and death, and most importantly themselves. The universe that surrounds us had no origin in the Bible, it is just there and only the creation of the earth is discussed. Scientists have calculated the power of the big bang to be 10120 in strength. "If the energy of the big bang were different by one part of 10120 there would be no life anywhere in the universe. The universe is tuned for life from its inception," (Schroeder, 1997). This statement is relaying messages of the two schools of thought at once. The religion translation of this statement is that something that precise could only have been made by some divine creator. The Scientific translation is none at al... ...old as the birth one, but still does not give an answer to the afterlife. Death as seen as the body simply shutting down the heart, brain, and other vital organs stop functioning, thus having no energy left to operate and live. It does not tell where you go when you die if you go anywhere at all. God intentionally keeps that a secret from mortal men so that fear and obedience can be instilled. Science cannot explain the afterlife with a theory or a rule that has to follow an equation or variable. It is just out of the field of study for science. People of the past have ascribed either to a scientific answer or to a theological belief to answer the questions they have. People pray to God for a cure to their disease, others visit a doctor or pharmacist. Nowadays people have become more liberal with their beliefs and where they look for answers. Priests go to the drugstore and scientists have been attending Sunday mass. The blending of the religions does not close doors and minds; it opens the mind to new interpretations of science and the Bible just the same. Harmony is being found, and questions that are more personal are being answered. It is truly something everyone can agree on.

The Cold War Essay example -- History, Global Power

The second World War brought untold suffering to million across the globe, but it also launched the United States into the position of a superpower for the next 50 years. With the utter destruction of nations across Europe, Africa, and Asia, both winners and losers, America easily assumed a dominant position in the coming international system and captured the ability to reconstruct the world using its high democratic ideals. The United States was the most powerful nation in the world. It is said that absolute power corrupts absolutely, and with postwar America it was no different. Given the unilateral power to spread its ideals of self-determination, liberty, equality, and individualism; America instead effectively subverted these principles not only around the world, but domestically as well. The unlimited global power and Cold War paranoia of the postwar years to the assassination of John F. Kennedy proved a fatal mixture to American ideals. As World War II came to a close, the Uni ted States gained the world as the most powerful country on earth; But to maintain this power it sadly reverted to the imperalism abraod and the Red Scare at home; its reversion made her loose her soul. These hypocritical actions and policies shaped a new world not set by democratic and liberal ideals of FDR’s â€Å"Four Points,† but by the power motivated creeds of repression, greed, and violence. In the race to fill the power vacuum created by World War II, the United States abandoned its civic nationalist tradition to compete with the Soviet Union and ensure its economic and political dominance around the globe. If the 18 years after the war saw unprecedented levels of U.S. power and growth around the world, it also witnessed the deterioration of the cou... ...or the rights of humankind as it claimed, but to dominant the globe in all aspects and destroy all competition. The story of the United States after World War II is one of triumph and tragedy. After almost two centuries of proclaiming liberty and freedom, the country finally had the power to pursue those ideals across the globe. Unfortunately, as the U.S. gained more power it also lost its soul, relying on policies of self interest to expand and maintain its new dominance instead of harnessing its authority to improve the world. These policies accomplished the opposite of the traditional American ideals of self-determination and liberty, instead creating an atmosphere of fear at home and a system of imperialism abroad. It is only by accepting this failure can one stop the United States’ continued policy of self interest and try to regain its great soul of freedom.